Las Vegas, NV (September 28, 2020) – Jenerate PR, a full-service agency specializing in public relations and marketing has been named as agency of record (AOR) for Multipure, the Las Vegas-based manufacturer of high quality drinking water systems, filters, and purifiers for 50 years. Jenerate PR will also support Multipure’s Pure Foundation, the company’s charitable foundation that works to improve communities via direct water filtration assistance and education about water contamination to those in need. Along with Multipure, Jenerate PR will manage public relations efforts for Rainshower, a subsidiary of Multipure which has been the pioneer in the shower filter industry for over 20 years.
Effective immediately, Jenerate PR will provide public relations support in the form of strategic communication services and messaging development to increase awareness for the Multipure and Rainshower brands, their products, and their mission to provide access to high quality, clean and healthful water.
“Partnering with the forward-thinking team at Jenerate PR is a huge step for our organization,” says Multipure Executive Vice President Jennifer Rice. “We are thrilled to have found a nationally connected agency that is based out of our Las Vegas home to help us invigorate new life into our 50 year old brand, garner attention for our innovative line of products, and help us provide high quality drinking water to people around the world.”
Since its founding in 1970, Multipure has operated with the goal to provide cleaner, healthier drinking water to the public. The original manufacturer of the solid carbon block filter, Multipure offers superior drinking water systems for residential and commercial use around the world. Multipure’s solid carbon block filters are NSF-certified to reduce and remove the widest array of contaminants that can affect both the taste and the healthfulness of drinking water – a claim that few, if any, other filters can match.
Rainshower is the pioneer in the shower filter industry for over 20 years. Committed to the idea that everyone deserves a safe, healthy, and chlorine-free shower, Rainshower produces water treatment products for the shower, bath and garden. Rainshower was the first shower filter manufacturer to use KDF® (atomized brass) technology, which has been proven extremely effective at free chlorine removal. Rainshower was also the first company to introduce crystal to the shower filter market in 1998, and today, all Rainshower products combine leading KDF filtration technology with the unique benefits of crystal quartz, which reduces the surface tension of water to provide a lighter feel and increased soap lather.
“We are honored to have been chosen to represent the Multipure and Rainshower brands and support the crucial work that they do to provide access to safe and healthy water,” says Jennifer Polito, owner and creative director of Jenerate PR. “Our team of PR and marketing professionals are thrilled by the opportunity to elevate the awareness of these innovative companies.”
Multipure and Rainshower products are available internationally online, at retail, and through independent sales representatives around the world. For more information, visit www.Multipure.com and www.Rainshower.com.